“Farmers who wait for perfect weather never plant!”

It’s the last few days of the school holidays here in England and typically the weather’s been lousy. Talking to parents, it’s stopped them from going out with the kids to do something special as they might just end up getting soaked to the skin.  Typically, yesterday – a Bank Holiday in England – theContinue reading ““Farmers who wait for perfect weather never plant!””

Where have the last 6 months gone?

How did we get to the middle of the year? If you’re a small business owner, July is a great time to take stock of how things are going and review your plans and objectives. Plans rarely to go plan. I was possibly a little too optimistic with my financial targets at the start ofContinue reading “Where have the last 6 months gone?”

Was I an April fool to start my own business during lockdown?

On Tuesday 31st March 2020, I closed the lid of my work laptop and put it away for the last time. My career as a full-time academic had ended and I was about to join the ranks of the self-employed for the first time in 21 years. When I first worked for myself, some 25Continue reading “Was I an April fool to start my own business during lockdown?”

Making the most of lockdown networking

I started Mountain Top Perspectives in April 2020 – just at the start of lockdown. Hence, I’ve had to embrace virtual networking whether I liked it or not. Previously, my experience of face-to-face networking events had been hit and miss. I’m a shy extrovert and entering a room full of people I don’t know hasContinue reading “Making the most of lockdown networking”

Harnessing the power of social media for small businesses – getting started

If you only have a small marketing budget, social media can seem like an ideal way to promote your product or service. Twenty years ago marketers could only dream of having access to such a huge audience so quickly but if you’ve not got much time or experience of using social media, where do you start? IContinue reading “Harnessing the power of social media for small businesses – getting started”